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Program Manager (Gov Department) in Media/PR/Branding and Event Management Job Opening In Hong Kong, Hong Kong – Now Hiring Captiare


Job description

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ProgramManagerServicesfor Government Department in

Media/PR/Branding and Event Management

(9-month contract)

A Government department of the HKSAR is seeking a Program Manager for its office (9 month contract) in relation to Media/PR/Branding/Event Management

Responsibilities

  • Overseeing relationships with advertising agencies, media firms, and creative vendors to producemarketingmaterialsandbusinessevents,ensuringalignmentwiththe Department’sgoalsand quality standards;
  • Managing the creation of traditional media articles, long/short videos, social media posts, and exhibition materials to promote the Department’s role in Hong Kong’s technology and innovation ecosystem;
  • Developingand executingmarketingcampaignstargetingmainland andinternationalstrategic enterprises,emphasizingHongKong’shubstatus,investmentopportunitiesandadvantagesfor tech business;
  • Leveraging expertise in new media platforms (e.g., LinkedIn, WeChat, Xiaohongshu) to drive engagement, ensuring rapid content release (within 12 hours post-event) and diverse formats (articles, videos, case studies);
  • Trackingcampaignperformanceandvendordeliverables,reportingtoseniormanagement;and
  • To perform any other duties as required and as assigned by the Department’s directorate officers, and conducting visits as needed.
  • Requirements

  • minimumtenyearsoffull-timeworkexperiencerelatedtomarketing,publicrelations andeventmanagement,technologyindustryknowledge,projectmanagement,business administration, public affairs, account management and/or marketing.At least fiveof those years should be in a leadership role;
  • proven track record in overseeing agency vendors to produce high-quality content and organise professional-grade events;
  • solidexperienceinbranding,contentdevelopment,socialmediastrategy,digitalmarketing, and the design and execution of engagement programs that deliver measurable outcomes;
  • well-established networks across universities, R&D institutions, venture capital and private equityfirms,familyoffices,professionalservicesfirms,industryandtradeassociations,and corporate entities, etc.

    is preferred;
  • Bachelor’s degree or equivalent in business administration, economics, finance, international marketing or a related discipline.

    Advanced degree(s) and/or professional qualification(s) are highly desirable;
  • strongbusinesssenseandsolidcommercialknowledge,andstrongmanagementcapabilities, good communication and storytelling skills;
  • an international perspective with a solid understanding of the Chinese Mainland and Hong Kong business environment, Hong Kong’s unique role and contributions to the national policies;
  • fluencyinspokenEnglish,CantoneseandPutonghua,alongwithstrongwritingproficiency in both English and Chinese;
  • excellentinterpersonalandcommunication skills;
  • able to work under pressure and have a strong sense of responsibility as well as ability to work independently;
  • shouldbehonest,responsibleandhaveno previouscriminalrecord; and
  • CandidatesmustbepermanentresidentsoftheHongKongSpecialAdministrativeRegionat the time of appointment.
  • Save this job

    Required Skill Profession

    Advertising, Marketing, Promotions, Public Relations, And Sales Managers


    • Job Details

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    The Work Culture

    An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Captiare adheres to the cultural norms as outlined by Expertini.

    The fundamental ethical values are:

    1. Independence

    2. Loyalty

    3. Impartiapty

    4. Integrity

    5. Accountabipty

    6. Respect for human rights

    7. Obeying Hong Kong laws and regulations

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