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ProgramManagerServicesfor Government Department in
Media/PR/Branding and Event Management
(9-month contract)
A Government department of the HKSAR is seeking a Program Manager for its office (9 month contract) in relation to Media/PR/Branding/Event Management
Responsibilities
Overseeing relationships with advertising agencies, media firms, and creative vendors to producemarketingmaterialsandbusinessevents,ensuringalignmentwiththe Department’sgoalsand quality standards; Managing the creation of traditional media articles, long/short videos, social media posts, and exhibition materials to promote the Department’s role in Hong Kong’s technology and innovation ecosystem; Developingand executingmarketingcampaignstargetingmainland andinternationalstrategic enterprises,emphasizingHongKong’shubstatus,investmentopportunitiesandadvantagesfor tech business; Leveraging expertise in new media platforms (e.g., LinkedIn, WeChat, Xiaohongshu) to drive engagement, ensuring rapid content release (within 12 hours post-event) and diverse formats (articles, videos, case studies); Trackingcampaignperformanceandvendordeliverables,reportingtoseniormanagement;and To perform any other duties as required and as assigned by the Department’s directorate officers, and conducting visits as needed. Requirements
minimumtenyearsoffull-timeworkexperiencerelatedtomarketing,publicrelations andeventmanagement,technologyindustryknowledge,projectmanagement,business administration, public affairs, account management and/or marketing.At least fiveof those years should be in a leadership role; proven track record in overseeing agency vendors to produce high-quality content and organise professional-grade events; solidexperienceinbranding,contentdevelopment,socialmediastrategy,digitalmarketing, and the design and execution of engagement programs that deliver measurable outcomes; well-established networks across universities, R&D institutions, venture capital and private equityfirms,familyoffices,professionalservicesfirms,industryandtradeassociations,and corporate entities, etc.
is preferred; Bachelor’s degree or equivalent in business administration, economics, finance, international marketing or a related discipline.
Advanced degree(s) and/or professional qualification(s) are highly desirable; strongbusinesssenseandsolidcommercialknowledge,andstrongmanagementcapabilities, good communication and storytelling skills; an international perspective with a solid understanding of the Chinese Mainland and Hong Kong business environment, Hong Kong’s unique role and contributions to the national policies; fluencyinspokenEnglish,CantoneseandPutonghua,alongwithstrongwritingproficiency in both English and Chinese; excellentinterpersonalandcommunication skills; able to work under pressure and have a strong sense of responsibility as well as ability to work independently; shouldbehonest,responsibleandhaveno previouscriminalrecord; and CandidatesmustbepermanentresidentsoftheHongKongSpecialAdministrativeRegionat the time of appointment. Save this job