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Urgent! Program Manager (Gov Department) in Media/PR/Branding and Event Management Career Opportunity with Captiare in Hong Kong

Program Manager (Gov Department) in Media/PR/Branding and Event Management



Job description

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ProgramManagerServicesfor Government Department in

Media/PR/Branding and Event Management

(9-month contract)

A Government department of the HKSAR is seeking a Program Manager for its office (9 month contract) in relation to Media/PR/Branding/Event Management

Responsibilities

  • Overseeing relationships with advertising agencies, media firms, and creative vendors to producemarketingmaterialsandbusinessevents,ensuringalignmentwiththe Department’sgoalsand quality standards;
  • Managing the creation of traditional media articles, long/short videos, social media posts, and exhibition materials to promote the Department’s role in Hong Kong’s technology and innovation ecosystem;
  • Developingand executingmarketingcampaignstargetingmainland andinternationalstrategic enterprises,emphasizingHongKong’shubstatus,investmentopportunitiesandadvantagesfor tech business;
  • Leveraging expertise in new media platforms (e.g., LinkedIn, WeChat, Xiaohongshu) to drive engagement, ensuring rapid content release (within 12 hours post-event) and diverse formats (articles, videos, case studies);
  • Trackingcampaignperformanceandvendordeliverables,reportingtoseniormanagement;and
  • To perform any other duties as required and as assigned by the Department’s directorate officers, and conducting visits as needed.
  • Requirements

  • minimumtenyearsoffull-timeworkexperiencerelatedtomarketing,publicrelations andeventmanagement,technologyindustryknowledge,projectmanagement,business administration, public affairs, account management and/or marketing.At least fiveof those years should be in a leadership role;
  • proven track record in overseeing agency vendors to produce high-quality content and organise professional-grade events;
  • solidexperienceinbranding,contentdevelopment,socialmediastrategy,digitalmarketing, and the design and execution of engagement programs that deliver measurable outcomes;
  • well-established networks across universities, R&D institutions, venture capital and private equityfirms,familyoffices,professionalservicesfirms,industryandtradeassociations,and corporate entities, etc.

    is preferred;
  • Bachelor’s degree or equivalent in business administration, economics, finance, international marketing or a related discipline.

    Advanced degree(s) and/or professional qualification(s) are highly desirable;
  • strongbusinesssenseandsolidcommercialknowledge,andstrongmanagementcapabilities, good communication and storytelling skills;
  • an international perspective with a solid understanding of the Chinese Mainland and Hong Kong business environment, Hong Kong’s unique role and contributions to the national policies;
  • fluencyinspokenEnglish,CantoneseandPutonghua,alongwithstrongwritingproficiency in both English and Chinese;
  • excellentinterpersonalandcommunication skills;
  • able to work under pressure and have a strong sense of responsibility as well as ability to work independently;
  • shouldbehonest,responsibleandhaveno previouscriminalrecord; and
  • CandidatesmustbepermanentresidentsoftheHongKongSpecialAdministrativeRegionat the time of appointment.
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    Required Skill Profession

    Advertising, Marketing, Promotions, Public Relations, And Sales Managers



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