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Urgent! General Manager Job Opening In Hong Kong, Hong Kong – Now Hiring Thaibev

General Manager



Job description

Job Responsibility


Key Responsibilities:
1.

Strategic Planning and Execution:
• Develop and execute the commercial strategy for the brand, ensuring alignment with the overall business objectives.
• Analyze market trends, consumer insights, and competitor activities to identify business opportunities and threats.
• Define the product positioning and pricing strategy to maximize market share and profitability.
• Work closely with the leadership team to refine the brand’s overall vision and long-term growth strategy.
2.

Sales Growth and Market Expansion:
• Lead the sales organization to achieve commercial targets in both existing and new markets, including domestic and international.
• Develop and implement sales strategies to drive revenue growth, optimize sales channels, and expand market penetration.
• Foster relationships with key distributors, retailers, and trade partners, ensuring the brand’s strong presence in the market.
• Monitor the performance of sales teams, provide guidance, and ensure effective execution of sales plans.
3.

Brand Development and Marketing:
• Collaborate with the marketing team to develop and execute impactful brand-building campaigns that enhance visibility and customer loyalty.
• Oversee the execution of promotional and trade marketing strategies, ensuring they align with the overall commercial goals.
• Evaluate marketing and advertising campaigns to ensure they generate desired brand awareness and sales results.
4.

Leadership and Team Management:
• Lead, mentor, and develop the commercial team, fostering a high-performance culture focused on results and collaboration.
• Provide leadership to cross-functional teams, including marketing, sales, finance, and logistics, ensuring alignment with business goals.
• Oversee recruitment, training, and development of key commercial talent within the organization.
5.

Market and Competitor Analysis:
• Regularly conduct market research and competitive analysis to stay ahead of industry trends, consumer preferences, and competitor strategies.
• Use data and insights to make informed decisions, refine strategies, and drive continuous improvement in business operations.
6.

P&L Responsibility and Budget Management:
• Manage and optimize the commercial P&L, ensuring profitability and cost-effectiveness across all channels and activities.
• Oversee budget planning and allocation for commercial functions, ensuring effective resource utilization and cost control.
7.

Regulatory Compliance and Risk Management:
• Ensure all commercial activities comply with local and international regulations related to alcohol sales and distribution.
• Identify potential risks in the market and work with the legal team to mitigate them.

Job Qualification


Qualifications: 1.

Education:
• Bachelor’s degree in Business, Marketing, or a related field.

An MBA or other advanced qualifications is a plus.
2.

Experience:
• At least 10 years of experience in the spirits or alcohol beverage industry, with a minimum of 5 years in a senior leadership or commercial management role.
• Proven track record in driving significant sales growth and managing large-scale commercial operations.
• Experience in both domestic and international markets, with a strong understanding of market dynamics and consumer behavior in the spirits industry.
3.

Skills:
• Strong strategic and commercial acumen, with the ability to make data-driven decisions and drive business results.
• Excellent sales leadership and team management capabilities, with a focus on performance optimization and target achievement.
• Deep understanding of the spirits industry, including key trends, regulatory requirements, and consumer preferences.
• Strong negotiation skills with a proven ability to build and maintain relationships with key stakeholders, including distributors, retailers, and trade partners.
• Exceptional communication, presentation, and interpersonal skills, capable of engaging and influencing at all levels.
4.

Leadership:
• Proven ability to lead, inspire, and motivate cross-functional teams to achieve ambitious business goals.
• Ability to work in a fast-paced, results-driven environment and manage multiple priorities effectively.
• Strong problem-solving skills, with a solutions-oriented approach to overcoming challenges.
5.

Language Skills:
• Fluency in English (both written and spoken).

Additional language skills, particularly in key international markets, are an advantage.
6.

Other:
• Strong passion for the spirits industry, with a deep understanding of global and local market trends.
• Ability to travel frequently and work in diverse geographic locations.
• Highly adaptable and proactive in addressing changing business needs.

Location:
Based in Hong Kong Office with frequent travel to key markets in the regions.


Required Skill Profession

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